中國網浪潮資訊  “我們的氣門鎖夾目前在國內市場佔有率是第一位，競爭對手是一家美國公司。為了保持市場份額，幾年前這家公司和我們打起了價格戰，將幾元錢的單價一降再降，一直降到了成本以下，幾年後，該美國公司因連續虧損無力硬扛而放棄。”北京時間4月25日，中國杭州新坐標科技股份有限公司總經理徐納説。

CNCAO NEWS  ‘Our valve lock clip’ domestic market share is the first at present, the competitor is a American company. To keep the market share, this company played a price war with us years ago, they drop the price of a few dollars, has been down to the cost of the following, a few years later, the American company continuous loss of hard to carry and give up.Beijing time April 25th, China Hangzhou New Coordinate Technology Co., Ltd. General Manager Xu Na said.

　　據悉，新坐標是一家專業從事冷鍛、精密成型工藝技術研發與生産的高新技術企業。客戶包括大眾集團、福特汽車、東風汽車等知名汽車供應商，主要産品包括氣門鎖夾、氣門彈簧座、液壓挺柱和滾輪搖臂，柴油機機械挺柱和推桿等。今年2月9日，新坐標在上交所主機板上市，穩定的訂單和盈利能力讓其受到投資者追捧，股價之後一度逼近百元。

It is reported that the new coordinates is a professional engaged in cold forging, precision molding technology research and development and production of high-tech enterprises. Their customers include Volkswagen Group, Ford Motor, Dongfeng Motor and other well-known car suppliers, and The main products include valve lock, valve spring seat, hydraulic tappet and roller rocker, diesel engine tappet and putter, etc. February 9 this year, the new coordinates listed on the main board of the Shanghai Stock Exchange, stable orders and profitability so that investors sought the stock was approaching hundred dollars.

　　德國著名管理學家、“隱形冠軍之父”赫爾曼•西蒙曾分析稱，對於細分領域上的“隱形冠軍”而言，不可避免要面臨市場蛋糕小、客戶數量飽和的問題。

The famous German management scientist、‘the father of stealth champion’ Herman Simon analysis that, about the subdivided field ‘stealth champion’, it’s unavoidable to face the problem about the small cake and the number of customers is saturated.

　　那麼新坐標是怎樣做到低成本、高利潤的呢？“我們的産品，別人一分鐘只能做一個，我們從原來做20個，到後來做60個，再到110個，因為我們是一個人管5台設備。”徐納説，新坐標在工藝上採用冷鍛技術，材料利用率可以達到90%以上。

So how the new coordinates made the low cost, high profit? “Our product, the others only make one in a minute, we can make twenty at the past and then can make sixty and then can make one hundred and ten, because we are a person manage five equipment.’ Xu Na said that, the new coordinates choose cold forging technology in the process of, and the material utilization can reach more than 90%.

　　（中國網作者 楊雲寒 見習作者 胡金  綜合  夏夢茹/譯）

來源： 中國網綜合    | 作者： 楊雲寒 見習 胡金夏夢茹/譯    | 責編：楊雲寒    審核：張淵

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