中國網浪潮資訊  北京時間10月31日，天貓雙11全球狂歡節發佈會在上海舉行，阿里巴巴集團CEO張勇宣佈全球將同步進入“天貓雙11時間”。

　　CNCAO NEWS  October 31st , Beijing Time, The Tmall double 11 global carnival conference was held in Shanghai, with Alibaba Group CEO Zhang Yong announcing that the world will enter into the "Tmall double 11 time" synchronously.

　　今年天貓雙11主場選擇在上海，因為近現代商業的歷程、全球商品的進入和中國品牌的出海、新零售的探索，上海是一個鮮明的交點，而天貓更是一個鮮明的交點。

　　This year Tmall double 11 has been selected in Shanghai, because Shanghai is a distinct intersection in the modern business process, the entry of global commodities and the exploration of new retail of Chinese brands.And Tmall is also a distinct intersection.

　　今年的雙11已經不再只是中國的雙11，而成為全球協同的雙11。全世界超14萬品牌將投入1500萬種好貨將參與天貓雙11的全球狂歡。

　　This year's double 11 is no longer just China's double 11, but a global synergy of 11. Over 140,000 worldwide brands will invest 15 million good products to participate in Tmall double 11 global carnival.

　　其中既有剛剛參加了2017天貓雙11全球潮流盛典的LVMH、雅詩蘭黛、SMCP等全球時尚奢侈品集團，也有從智利車厘子到加拿大北極貝的全球特産，還有梅西百貨、Costco、麥德龍、澳洲大藥房等國際零售巨頭，把全世界的貨架擺到中國消費者面前。

　　Among them are not only LVMH,Eestee Lauder, SMCP and other global fashion and luxury groups that have just attended the 2017 Tmall double 11 global trend festival, but also the global specialties from Chilean cherries to Canadian arctic bay and international retail giants such as macy's, Costco, metro, Australia pharmacy, etc. It puts the world's shelves in front of Chinese consumers.

　　百萬天貓及淘寶商家也將借力天貓雙11全面出海，其中包括了100個中國品牌，它們將帶著最優質的商品前往200多個國家和地區，覆蓋近億海外華人和全球消費者。

　　Millions of tmall and Taobao merchants will also use Tmall double 11 to go to sea, including the 100 Chinese brands. They will bring the best quality products to more than 200 countries and regions, covering nearly hundred million overseas Chinese and global consumers.

　　中國産品行銷海外，海外特産風靡國內，天貓已成為一個超越國界的商業平臺。在這場全球狂歡的背後，已不是中國一國的商業力量的ALL-IN，而演進成為從生産、行銷到物流、支付的全球整個商業力量的大協同。

　　Chinese products are marketed overseas and overseas specialties are popular in China. Tmall has become a business platform beyond borders. Behind this global carnival, it is not the All-in of the commercial forces of China, which has evolved into a great synergy of global business forces from production and marketing to logistics and payment.

　　每年天貓雙11的峰值都將在未來幾年內成為社會常態，而2017年雙11真正的“峰值”，就將是新商業力量的大檢閱和全球化的大協同。

　　The annual Tmall double 11’s peak will be the social norm in the next few years. And the real "peak" of 2017 will be a big review of new business forces and a great synergy of globalization.

　　（作者：張淵 胡金 翻譯：耿凱寧）

來源： 中國網    | 作者：：張淵 胡金 翻譯：耿凱寧    | 責編：張雲松    審核：張淵

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