E-coupons issued for the Spring Festival

The first phase of the 2023“Enjoy Life in Wenzhou” Spring Festival e-coupons was officially issued on January 15th. The first phase of coupons for general consumption was launched on time at 10:00 am on the 15th, and 160,000 vouchers for the first batch were immediately applied within 10 minutes; Digital RMB consumption coupons were also launched at 20:00, and nearly 100,000 vouchers were given out within 29 seconds. It is the first time that Wenzhou has issued e-coupons through the“Wendu News” APP (a new kind of news media client released on January 1st), which is the only news client official authorized by the CPC municipal committee and municipal government.

It is reported that this kind of coupon is available for all consumers in Wenzhou City, namely Lucheng District, Ouhai District, Longwan District, Economic Development Zone, Haijing District and Dongtou District (including visitors from other cities). The general e-coupon voucher is valued 120 yuan, while the digital RMB consumption voucher is 66 yuan, respectively, which can be used offline for around 330,000 stores in Wenzhou City, including supermarkets, refueling, dining, retail, hotels, entertainment, sports and scenic areas, as well as some take-out scenarios.

At about 10:00 a.m. on January 15th, in one fruit store in the urban area, Ms. Chen opened the“Wendu News” APP that she had already downloaded and installed on her cellphone. She clicked and got the first batch of general coupons as she wished, and got 20 yuan immediately deducted from the bill she paid.“I saw in the media a few days ago that I could get coupons through this app, so I downloaded it in advance, which can greatly improve the opportunity of getting coupons.” Ms. Chen happily shared her“coupon-applyting strategy”. In a shop specializing in New Year's goods in the urban area, the shopp owner said that after 10 o'clock on the 15th, many people  came to the store to use coupons.“Just in time to buy Chinese New Year's goods, this batch of in-time coupons will help boost consumption.”

Data from the Municipal Bureau of Commerce shows that as of 20:00 on the 15th, the general consumption vouchers have been verified at 3,443,500 yuan, with a rate of 15.98%, pulling consumption to 10.65 million yuan. According to the report, this program of consumption vouchers will be distributed in three batches. After the first batch on the 15th, the second and third batches of consumption vouchers will be distributed on February 2-4 and February 20-22, respectively. It is worth noting that the only channel to receive the vouchers is the“Wendu News” APP client, and people who want to get the vouchers must download the“Wendu News” APP in advance and click on the“voucher portal” on its home page.

It should be reminded that the Digital RMB vouchers will arrive at consumers’ accounts by 24:00 on the 18th at the latest. In addition, digital RMB vouchers cannot be stacked with general consumption coupons. However, they can be stacked with online vouchers from platforms such as Meituan and Ele.me. The first batch of consumption vouchers is valid for 14 days, ending at 23:59 on January 28th. Thise who got the voucher should use it before the deadline. (ZhongXin)