首屆世界生態設計大會首場新聞媒體發佈會

女士們、先生們，大家上午好！

Good morning, ladies and gentlemen!

由中國工業設計協會與廣州市政府聯合主辦，廣州市從化區政府承辦的首屆世界生態設計大會將於今年12月13日-15日在廣州市從化區召開。在大會倒計時一個月之際，我們在這裡舉辦首場新聞發佈會，向大家通報有關籌備工作情況。

The First World Ecological Design Conference co-hosted by China Industrial Design Association and Guangzhou Municipal Government and organized by People's Government of Conghua District, Guangzhou will be held in Conghua District, Guangzhou from December 13 to December 15 this year. On the occasion of one-month countdown to the Conference, we hereby hold the first press conference to inform you about the preparatory work.

出席今天新聞發佈會主辦方的領導有：廣州市政府副秘書長高裕躍，從化區委副書記、區長蔡澍，從化區委副書記、政法委書記王建紅，從化區委常委、區政府黨組成員、廣東從化經濟開發區管委會主任毛松柏，從化區委常委、宣傳部部長李朔熹，中國工業設計協會副會長、秘書長、浙江大學教授、博導應放天，下面有請廣州市政府副秘書長高裕躍先生致辭。

The leaders who attend the press conference today include Gao Yuyue, Deputy Secretary General of the Guangzhou Municipal Government; Cai Shu, Deputy Secretary of the Conghua District Party Committee and District Governor; Wang Jianhong, Deputy Secretary of the Conghua District Party Committee and Secretary of Conghua Political and Law Commission; Mao Songbai, Member of the Standing Committee of the Conghua District Party Committee, Member of the Party Committee of the District Government and Director of the Management Committee of Guangdong Conghua Economic Development Zone; Li Shuoxi, Member of the Standing Committee of the Conghua District Party Committee, Minister of Publicity Department; and Ying Fangtian, Vice President and Secretary General of China Industrial Design Association, Professor and PhD Tutor of Zhejiang University. Next, let's welcome Mr. Gao Yuyue, Deputy Secretary General of the Guangzhou Municipal Government to give us a speech.

各位媒體記者朋友：

Dear media reporters,

下午好。感謝各位前來參加首屆世界生態設計大會新聞發佈會。下面我代表廣州市人民政府向大家介紹舉辦大會的有關情況。

Good afternoon! Thank you for coming to the press conference of the First World Ecological Design Conference. Now, I will make a brief introduction to the holding of conference on behalf of the Guangzhou Municipal People's Government.

一、關於世界生態設計大會

I. About the World Ecological Design Conference

隨著時代發展和科技進步，以工業設計為基礎，融合文化、環境、生態、設計成果産業化、商業模式的“設計+”，即生態設計已經成為全球設計産業的發展潮流和經濟發展的重要引擎。為推動全球生態設計産業發展，聯合國工業發展組織和我國工信部聯合發起了融合高端論壇、生態設計品牌發佈、生態設計産品展示交易的世界生態設計大會。首屆世界生態設計大會將於今年12月13日-15日在廣州從化召開。大會由廣州市人民政府和中國工業設計協會聯合主辦，由廣州市從化區人民政府承辦，由30多個國家和地區的設計組織、院校、機構和企業協辦。大會得到了聯合國工業發展組織、國家工信部和廣東省人民政府的大力支援。首屆大會的主題是“設計的生態，希望的田野”。今年8月初，工信部産業政策司、商務部財務司、聯合國工業發展組織、中國工業設計協已在從化區成功舉辦大會預備會議，商定了正式大會的議程、議題等。

With the development of the times and the advancement of science and technology, the“design +” based on the industrial design and integrated with culture, environment, ecology, industrialization of design results, business model, that is, the ecological design has become the development trend of the global design industry and an important engine of economic development. In order to promote the development of the global ecological design industry, the United Nations Industrial Development Organization (UNIDO) and the Ministry of Industry and Information Technology of the People's Republic of China jointly launched the World Ecological Design Conference integrating with the high-end forum, eco-design brand release, eco-design product display transaction. The First World Ecological Design Conference will be held in Conghua, Guangzhou from December 13 to December 15. The Conference is co-hosted by the Guangzhou Municipal People's Government and the China Industrial Design Association, organized by People's Government of Conghua District, Guangzhou, and co-organized by the design organizations, universities and colleges, institutions and companies in more than 30 countries and regions. The Conference received strong support from the United Nations Industrial Development Organization (UNIDO), Ministry of Industry and Information Technology (MIIT) and Guangdong Provincial People's Government. The theme of the first Conference was“The Ecology of Design, the Field of Hope”. At the beginning of August this year, the Industrial Policy Department of Ministry of Industry and Information Technology, the Finance Department of the Ministry of Commerce, United Nations Industrial Development Organization and China Industrial Design Association have successfully held preparatory meeting for the conference in Conghua District, and agreed on the agenda and issues of the formal conference.

二、舉辦大會目的

II. Purpose of the Conference

1.推動生態文明建設。通過生態設計為生態文明建設提供技術實施方案和商業應用模式，實現“生態産業化、産業生態化”，在生態文明建設方面發出廣州聲音、打造廣州標桿，推動廣州建設成為全球生態設計策源中心和“生態設計之都”，為實現聯合國2030可持續發展議程目標做出貢獻。

1. To promote the construction of ecological civilization. To provide technical implementation plan and commercial application mode for ecological civilization construction, to realize the"ecological industrialization, industrial ecologicalization", to issue the voice of Guangzhou and build a benchmark in Guangzhou in the aspect of ecological civilization construction, to promote constructing Guangzhou as a global eco-design source and“ecological design capital”, and to contribute to the goals of the UN 2030 Agenda for Sustainable Development through the ecological design.

2.推動實施鄉村振興戰略。通過生態設計産業化促進鄉村振興精準化，著力發展綠色、智慧、設計等低碳産業，高品質實現“綠水青山就是金山銀山”。

2. To promote the implementation of the rural revitalization strategy. To promote the targeted revitalization of rural areas, to focus on the development of low-carbon industries concerning greenness, smartness, and design, and to achieve"Harmless nature means endless treasure" at a high level through the industrialization of ecological design.

3.推動粵港澳大灣區建設。大會的成果之一是創辦灣區設計開放大學，集聚千名全球優秀設計師，助推粵港澳大灣區設計創新和高端人才培養交流，共建粵港澳生態工業設計研究院等項目，打造灣區生態設計産業高地。

3. To promote the construction of Guangdong-Hong Kong-Macao Greater Bay Area. One of the achievements of the Conference is to establish Bay Area Open University of Design[l1] , to gather thousands of outstanding global designers, to promote the design innovation and the high-end talent training exchanges of Guangdong-Hong Kong-Macao Greater Bay Area, to co-construct Guangdong, Hong Kong and Macao Eco-Industrial Design and Research Institute and other projects, and to create a highland for the ecological design industry in the Bay Area.

4.推動當好“兩個重要窗口”。通過世界生態設計大會這個窗口向世界展示廣州改革開放成就，也讓世界通過這個窗口觀察新時代廣州繼續深入推進改革開放、建設國際化大都市的偉大進程。

4. To promote the role of being"two important windows". To show the world the achievements of Guangzhou's reform and opening up through the window of the World Ecological Design Conference, and to let the world observe Guangzhou's great process of continuously deepening reform and opening up and building an international metropolis in the new era through this window.

5.推動落實中瑞低碳城市項目。大會期間將舉行中瑞低碳城市促進中心啟動儀式，引入生態綠色低碳迴圈産業，推廣低碳城市理念和技術。

5. To promote the implementation of China-Switzerland Low-carbon City Project. During the Conference, the launching ceremony of the China-Switzerland Low Carbon City Promotion Center will be held to introduce an eco-green low-carbon recycling industry and to promote low-carbon city concepts and technologies.

三、大會的主要內容

III. Main Contents of the Conference

為期3天的大會將舉辦系列活動，主要包括：

The three-day conference will host a series of events, mainly including:

1.舉辦“構建設計生態·共創綠色經濟”主論壇；

1. Host the main forum of“Build a Design Ecology&Create a Green Economy”;

2.頒發首屆TIA生態設計獎；

2. Present the first TIA Eco Design Award;

3.發起生態設計從化倡議；

3. Initiate an Eco-design Conghua Initiative;

4.成立國際生態設計促進中心；

4. Establish an International Eco-Design Promotion Center;

5.舉辦聯合國工發組織生態設計領軍班；

5. Organize the Ecological Design Leading Class of UNIDO;

6.舉辦低碳城市産業成果展；

6. Hold the Low-carbon City Achievement Exhibition;

7.舉行中瑞低碳城市産業合作論壇；

7. Hold China-Switzerland Low-carbon City Industrial Cooperation Forum;

8.舉行粵港澳大灣區設計教育合作論壇。

8. Hold Design Education Cooperation Forum of Guangdong-Hong Kong-Macao Greater Bay Area

各位記者朋友，感謝大家對首屆世界生態設計大會的關注和報道，在此，誠摯邀請國內外的媒體朋友們繼續關注大會、報道大會，共同辦成一次務實高效成功的大會。謝謝。

Dear reporters, thank you for your attention and coverage of the First World Ecological Design Conference. I hereby sincerely invite the media friends at home and abroad to continue to pay attention to and report on the Conference and jointly organize a pragmatic, efficient and successful conference. Thank you.

謝謝高秘書長的致辭，下面有請從化區委常委、區政府黨組成員、廣東從化經濟開發區管委會主任毛松柏介紹從化相關籌備工作情況。

Give thanks to Mr. Gao, the Deputy Secretary General for his speech. Next, I would like to invite Mao Songbai, Member of the Standing Committee of the Conghua District Party Committee, Member of the Party Committee of the District Government and Director of the Management Committee of Guangdong Conghua Economic Development Zone to introduce the preparatory work related to Conghua.

各位媒體朋友們：

Dear media friends,

下午好。在此，我代表從化區人民政府向各位介紹一下今年12月中旬將在從化區舉辦的首屆世界生態設計大會的籌備情況。

Good afternoon. On behalf of the People's Government of Conghua District, I would like to make a brief introduction to the preparations for the First World Ecological Design Conference to be held in Conghua District in middle December.

剛才，高秘書長闡述了舉辦世界生態設計大會的目的意義和大會的主要內容，我再向各位介紹一下從化承辦本次大會的具體籌備情況。

Just now, Mr. Gao has elaborated on the purpose and significance of holding the World Ecological Design Conference and the main contents of the Conference. I would like to introduce to you the specific preparations made by Conghua for organizing the Conference.

記者朋友們可能都很關心，世界生態設計大會為什麼會落戶從化？從化作為粵港澳大灣區後花園，具有得天獨厚的的條件。可以説，從化，是舉辦世界生態設計大會的理想之地。

Dear reporters, you may be concerned about why the World Ecological Design Conference is settled in Conghua. As the back garden of Guangdong-Hong Kong-Macao Greater Bay Area, Conghua has advantaged conditions. It can be said that Conghua is the ideal place for hosting the World Ecological Design Conference.

其一，從化生態資源豐富。從化物華天寶、人傑地靈，是馳名中外的溫泉旅遊勝地和全國聞名的荔枝之鄉，素有“北回歸線上的明珠”和“廣州後花園”之美譽。從化森林覆蓋率高達68.9%，廣州“母親河”——流溪河流經全境，北回歸線穿越其間，四季溫潤。得天獨厚的亞熱帶陽光和溫帶雨水滋養出眾多聞名中外的生態景觀：被譽為“嶺南第一泉”的從化溫泉，水質晶瑩，無色無味，是與瑞士達沃斯溫泉齊名的世界珍稀含氡小蘇打溫泉；流溪河國家森林公園和石門國家森林公園，古樹參天，風景如畫；特別是荔枝、龍眼、黃皮等嶺南佳果名滿天下、暢銷海內外。從化的自然生態賦予了從化四季美景，春日桃花，夏季佳果，秋天紅葉，冬有寒梅，是名副其實的生態之城。改革開放40年以來，伴隨波瀾壯闊的中國城鎮化進程，從化區的發展也日新月異，從籍籍無名的偏僻小城變成了今日宜居宜業宜遊的現代化城區。特別是2016年以來，為加快將綠色生態優勢轉化為富民興村優勢，加快實現“農業強、農村美、農民富”的發展目標，從化區正式啟動了特色小鎮的規劃建設工作，蓮麻小鎮等已取得了良好的經濟社會效益。以生態設計大會為基礎建設的全國首個生態設計小鎮正是從化特色小鎮建設又一個典範。

First, Conghua is rich in ecological resources. As a favored place for producing natural treasures and outstanding people, Conghua is a famous hot spring resort and famous hometown of Litchi in China. It enjoys the good reputation as"The Pearl on the Tropic of Cancer" and"The Back Garden of Guangzhou". Conghua has the forest coverage of 68.9%. The"Mother River" of Guangzhou--Liuxi River passes through the whole territory of Conghua. The Tropic of Cancer passes through it, with warm and humid seasons. The unique subtropical sunshine and temperate rain nourish many famous Chinese and foreign ecological landscapes: Conghua Hot Spring, known as"the first spring in Lingnan", is a world-famous rare radon-containing baking soda hot spring with crystal water, colorless and tasteless, as famous as the Davos Hot Spring in Switzerland; Liuxi River National Forest Park and Shimen National Forest Park have the towering old trees and picturesque scenery. In particular, litchi, longan, clausena lansium and other fruits in the south of the Five Ridges are famous all over the world and are popular both at home and abroad. Conghua's natural ecology has endowed Conghua with four beautiful seasons, peach blossoms in spring, good fruit in summer, red leaves in autumn and cold plum in winter. It is a veritable ecological city. Since the reform and opening up 40 years ago, along with the magnificent process of urbanization in China, the development of Conghua District is also changing with each passing day from the obscure remote town to a modern city suitable for living, industry and tourism. Especially since 2016, in order to speed up the transformation of the green ecological advantages into the advantages of enriching the people and revitalizing the villages, and to accelerate the realization of the development goals of"strong agriculture, beautiful countryside and rich farmers", Conghua District officially launched the planning and construction of characteristic towns. Lianma Town and other towns have achieved good economic and social benefits. The first eco-design town in China built on the basis of the World Ecological Design Conference is another model for the construction of small characteristic towns in Conghua.

其二，從化具有當好“兩個重要窗口”的獨特條件。在舉辦世界生態設計大會的良口鎮區域，還有從都論壇和香港賽馬會兩個重要項目，加上世界生態設計大會，將構成我區推進新時代改革開放再出發的重要平臺。從都論壇是國際高端交流平臺、香港馬會是粵港澳大灣區項目、生態設計大會是國際高新技術發展平臺，三個項目互相呼應、相互補充、相互融合，將極大推動廣州北部發展。

Second, Conghua has the unique conditions of being"two important windows". In Liangkou Town, where the World Ecological Design Conference will be held, there are other two important projects as Imperial Springs International Forum and Hong Kong Jockey Club. Together with the World Ecological Design Conference, they will constitute an important platform for Conghua District to push forward the reform and opening-up in the new era. Imperial Springs International Forum is an international high-end exchange platform; Hong Kong Jockey Club is a project of Guangdong-Hong Kong-Macao Greater Bay Area; and the World Ecological Design Conference is an international high-tech development platform. Mutually echoed, complemented and integrated, the three projects will greatly promote the development of northern Guangzhou.

其三，廣州是中瑞低碳城市項目五個合作城市之一，作為廣州的生態屏障，從化有責任和能力通過生態設計的力量打造出低碳城市的典範。而且，從化地處粵港澳大灣區腹地，緊鄰工業設計發達的深圳、東莞、佛山等製造業基地，具有生態與工業設計融合發展的優勢。

Third, Guangzhou is one of the five cooperative cities of China-Switzerland Low-carbon City Project; as the ecological barrier of Guangzhou, Conghua has the responsibility and ability of creating a model of low-carbon city through the power of ecological design. Moreover, Conghua is located in the hinterland of Guangdong-Hong Kong-Macao Greater Bay Area and is close to Shenzhen, Dongguan, Foshan and other manufacturing bases with developed industrial design. It has the advantage of integration of ecological and industrial design.

其四，生態設計大會會場本身是生態、低碳的模板。大會會場是在舊的良口鎮綜合農貿市場基礎上改造的，沒有增加1平方米的用地，完全是對廢舊建築的活化利用。會場建設採用了從化出産的竹子、瓦片等本土生態材料，還運用了太陽能發電等的低碳環保技術，結合生態低碳理念，建築形態與周邊的山、水、林、田、村融為一體。灣區設計開發大學等項目也是在舊廠房、舊學校基礎上改造建設的。引入的服務機器人、智慧平衡車、生物光源等産業也都是綠色、低碳、智慧的生態産業。

Fourth, the conference site of the World Ecological Design Conference is a template of ecology and low carbon. The conference site is rebuilt on the basis of the old comprehensive farmer’s market in Liangkou Town. With no land added, it was completely the activated utilization of waste buildings. The construction of the conference hall has applied the local ecological materials such as bamboo and tiles produced in Conghua and the low-carbon environmental protection technologies such as solar power generation, etc. Combined with the ecological and low-carbon concept, the architectural form is integrated with the surrounding mountains, water, forests, fields and villages. Bay Area Open University of Design and other projects are also rebuilt on the basis of old factories and old schools. The service robots, intelligent balance vehicles, Bio-Light sources and other industries introduced are also green, low-carbon and intelligent ecological industries.

目前，在市政府的領導下，我區會同中國工業設計協會正有序推動大會的各項籌備工作。

At present, under the leadership of the Guangzhou Municipal Government, Conghua District, together with the China Industrial Design Association, is promoting the preparations for the Conference in an orderly manner.

大會會場建設已完成90%，預計11月25日完工，投入測試運作。周邊配套建設的生態設計大道、灣區設計開放大學、民居外立面整飾等項目均在緊張施工，預計11月底全部完工。

The conference site has been completed up to 90%, and is expected to be finished on November 25 for trial operation. The surrounded supporting ecological design roads, Bay Area Open University of Design, the decoration of the exterior facade of the residential buildings and other projects are all under intense construction and expected to be completed by the end of November.

大會會務籌備有序推進。已經取得了大會批復，中國輕工業聯合會已下發《關於同意舉辦“首屆世界生態設計大會”的批復》，並對出席外賓進行了資格審查。制定了大會方案，明確了大會的目標任務、日程安排、具體分工等內容，並成立首屆世界生態設計大會指揮部，下設7個專項工作組。目前相關小組已正式開陣相關工作。啟動了志願者招募。根據大會安排，將統一招募、培訓200多名志願者，目前正開展報名篩選工作。其他會場佈置、大會宣傳、展覽展示等相關工作正有序推進。我區有信心和能力把首屆世界生態設計大會辦好、辦精、辦出成效。

The Conference will be prepared in an orderly manner. With the approval of the Conference, the China Light Industry Council has issued the Reply on Approving the"First World Ecological Design Conference" and has conducted a qualification review of foreign guests. The Conference Scheme has been formulated to clarify the target tasks, schedules, specific division of labor, etc. of the Conference. The headquarters of the First World Ecological Design Conference has been established, with seven special working groups. At present, relevant groups have officially started related work. The volunteer recruitment has been initiated. According to the arrangement of the Conference, more than 200 volunteers will be recruited and trained in a unified manner, and registration screening is currently underway. Relevant work such as venue layout, conference publicity, exhibition display, etc. is progressing in an orderly manner. Conghua District has the confidence and ability to run, manage and achieve results in the First World Ecological Design Conference.

在此，我代表從化區人民政府誠摯邀請國內外媒體朋友屆時光臨從化，對大會進行全方位、多角度報道，共同把大會辦成一次成功精彩的大會！謝謝。

Here, on behalf of the People's Government of Conghua District, I sincerely invite the media friends from home and abroad to visit Conghua, to conduct comprehensive and multi-angle coverage of the Conference, and to jointly make the conference become a successful conference! Thank you.

謝謝毛常委的介紹，下面有請中國工業設計協會副會長、秘書長、浙江大學教授、博導應放天先生介紹首屆世界生態設計大會具體情況。

Thanks for Mr. Mao for his introduction. Next, I would like to invite Ying Fangtian, Vice President and Secretary General of China Industrial Design Association, Professor and PhD Tutor of Zhejiang University to introduce the details of the First World Ecological Design Conference.

生態文明建設既是國家戰略，全球發展的共同課題，也是世界設計行業發展的主流。從化地處粵港澳大灣區的生態核心，是廣深科技創新走廊的生態源頭，把生態産業的設計、研發、體驗、銷售匯聚在這裡，通過世界生態設計大會平臺的打造，成為世界生態設計的策源中心，走在全國、全世界的前列，並將成為生態産業文明建設帶動鄉村振興的成功典範。

The construction of ecological civilization is not only the national strategy, common topic of global development, but also the mainstream of the world's design industry. Located in the ecological core of Guangdong-Hong Kong-Macao Greater Bay Area, Conghua is the ecological source of Guangzhou-Shenzhen Science and Technology Innovation Corridor, which gathers the design, R & D, experience and sales of eco industry here. Through building the platform of the World Ecological Design Conference, Conghua will become the source center of the world's ecological design, leading the whole country and the world, and become a successful model for the construction of ecological industry civilization to promote the rural revitalization.

一、在國際行業中反應積極

I. It receives active response in the international industry

1.2018年9月，首屆生態設計大會國際嘉賓邀請工作正式啟動以來，得到了聯合國工業發展組織、世界設計組織、歐洲設計協會等國際組織的支援。截至2018年11月，已邀請到來自全球30多個國家和地區的重要國際嘉賓，其中來自各國政府、生態設計組織、設計院校以及相關企業等的領導及代表。

1. Since the Invitation for International Guests of the First World Ecological Design Conference was officially launched in September 2018, it has been supported by the United Nations Industrial Development Organization, the World Design Organization, the Bureau of European Design Associations and other international organizations. As of November 2018, important international guests from more than 30 countries and regions around the world have been invited, including leaders and representatives from governments, eco-design organizations, design institutes and related enterprises.

2.2018年10月，中國工業設計協會、廣州市從化區人民政府赴聯合國工發組織總部奧地利，並與聯合國工業發展組織總幹事進行會談，就支援世界生態設計大會、籌建國際生態設計促進中心及生態設計小鎮建設，積極搭建國際交流合作平臺，在全球範圍內推廣生態設計、人才教育、迴圈經濟、綠色工業的新進展、新政策和新經驗等多方面進行了交流。

2. In October 2018, the China Industrial Design Association and the People's Government of Conghua District went to Austria, headquarters of the United Nations Industrial Development Organization and held talks with the Director-General of the United Nations Industrial Development Organization on supporting the World Ecological Design Conference, preparing for the construction of the International Eco-Design Promotion Center and the Eco-Design Town, actively building an international exchange and cooperation platform, and making exchanges on promoting the ecological design, talent education, circular economy, new progress, new policies and new experiences of green industry worldwide.

二、內容豐富實效

II. The contents are rich and effective

1.依託國際生態設計促進中心，以灣區設計開放大學為基礎，由聯合國工發組織于大會期間將舉辦一帶一路生態設計領軍人才班，來自亞太地區13個國家的近50位聯合國駐地代表、各國國家部委高級別領導及其相關企業高層管理人員組成。

1. Relying on the International Eco-Design Promotion Center and based on the Bay Area Open University of Design, the United Nations Industrial Development Organization will organize the Belt and Road Eco-design Leadership Talent Class during the Conference, including nearly 50 United Nations resident representatives from 13 countries in the Asia Pacific region, high-level leaders from various national ministries and senior managers from related enterprises.

2.積極落實中國—瑞士低碳城市合作項目。從化區人民政府、中國工業設計協會與瑞士設計協會就共同合作，促進中瑞兩國工業設計和生態設計合作，將在大會期間簽署《中瑞設計合作協議》。共同打造“一校、一院、一園區”的城市低碳産業設計生態鏈，包括：共建中瑞城市低碳産業園；共建立粵港澳生態工業設計研究院；共建灣區設計開放大學等一系列合作。

2. Actively implement the China-Switzerland low-carbon city cooperation project. The People's Government of Conghua District, China Industrial Design Association and Swiss Design Association will sign the China-Switzerland Design Cooperation Agreement during the Conference on co-operation, so as to promote cooperation between China and Switzerland in industrial design and ecological design. Urban low-carbon industrial design ecological chain of"one university, one institute, on park" shall be jointly created, including co-constructing the China-Switzerland City Low-carbon Industrial Park, co-constructing Guangdong, Hong Kong and Macau Eco-Industrial Design and Research Institute and co-constructing Bay Area Open University of Design and a series of cooperation.

3.積極投入粵港澳大灣區的建設；世界三大著名灣區如紐約、東京與舊金山即是科技中心也是設計中心，通過大會致力打造大灣區設計中心。

3. Actively engage in the construction of Guangdong-Hong Kong-Macao Greater Bay Area. The world's three famous bay areas, such as New York, Tokyo and San Francisco, are both science and technology centers and design centers. Through the Conference, we will strive to build the Greater Bay Area Design Center.

4.通過大會全力構建産業的設計生態體系，分別通過以下四個方面：品牌、人、財、物。

4. Through the conference, we will try our best to construct the design ecological system of industry through the following four aspects: brand, human, finance and material.

——品牌：世界生態設計大會的會址永久落戶從化，建立生態環境資産評估標準、認證和交易體系，設立頒發世界生態設計大獎，發佈“投資綠水青山，創造金山銀山”的生態設計從化倡議等。

--Brand: The conference site of the World Ecological Design Conference will be permanently settled in Conghua; establishing Eco-environmental assets assessment standards, certification and trading system; establishing and awarding the World Eco-Design Award; and releasing the ecological design Conghua initiative as"Investing in the environment is creating the wealth", etc.

——人才是第一資源，即將開學的灣區設計開放大學，匯聚荷蘭埃因霍溫大學等國內外高校的設計學院在這裡聯合辦學，打造以創新創業主的人才共同培養的教育聯盟，11月底將要迎來首批聯合培養碩士研究生。引進中國工程院院士等一流的專家、設計大師與設計組織等在這裡打造設計使館區，形成粵港澳大灣區的智庫，同時首批簽約500多名設計師，共同建立全球無墻工作室。

--Talents are the top resources. The Bay Area Open University of Design to be opened has gathered Eindhoven University in Holland and other Design Institutes of universities at home and abroad to run school here and to create the educational alliance for jointly cultivating the innovative entrepreneurship talents. In November, it will receive the first batch of the jointly cultivated graduate students. The first-class experts such as the academicians of the Chinese Academy of Engineering, the design masters and design organizations are here to build a design embassy area, to form the think tank in the Guangdong-Hong Kong-Macao Greater Bay Area, to sign contracts with the first batch of more than 500 designers and to jointly establish a global wall-free studio.

——建立的100億規模的生態設計産業基金（首期10億元），投資孵化發展生態産業。

--The established 10 billion of ecological design industry fund (the first phase is 1 billion yuan) is investing in the incubation development of ecological industry.

——物是整個生態設計體系的平臺，將發佈創建國際生態設計促進中心、粵港澳生態工業設計研究院、生態設計博物館（做成線上線下一體的創意商城）、中瑞低碳産業中心等一系列平臺和基礎設施。堅持産業先行，積極借鑒瑞士低碳城市建設的先進經驗，塑造從化創新、美麗、生態的新形象，大會將發佈首期進駐的四大産業組團：智慧農業組團（可以喝的農藥，精準無人機植保系統）、智慧平衡車産業組團、生物光源産業組團與設計産業組團。

--Object is the platform of the whole ecological design system, which will issue and create a series of platforms and infrastructures such as International Eco-Design Promotion Center, Guangdong, Hong Kong and Macao Eco-Industrial Design Research Institute, Eco-Design Museum (On-line and Off-line Creative Mall) and China-Switzerland Low Carbon Industry Center, etc. We should adhere to industry first, actively draw lessons from Switzerland's advanced experience in low-carbon city construction, and create Conghua's new images of innovation, beauty and ecology. The Conference will issue the first four major industrial groups settled: smart agriculture group (drinkable pesticides, precision UAV plant protection system), smart balance vehicle industry group, bio-light industry group and design industry group.

所有的這一切將聚合到從化，在這裡形成首個生態設計小鎮。構建一個生態設計體系，讓從化成為生態設計的創新創業高地。

All of them will be concentrated in Conghua to form a first Eco-design Town here. Build an ecological design system, so that Conghua can become an innovation and entrepreneurship plateau for ecological design.

謝謝應先生的介紹。下面是記者提問時間，提問前請先通報一下所在的新聞機構，請記者朋友們提問。

Thanks for Mr. Ying's introduction. Now, it is the time for reporters to ask questions. Before asking your question, please tell us the news organization which you come from. Please ask questions now.

灣區設計開放大學如何運作，對粵港澳大灣區建設會起什麼作用？謝謝。

How will the Bay Area Open University of Design be operated? What role will it play in the construction of Guangdong-Hong Kong-Macao Greater Bay Area? Thank you.

我們為什麼要做這個設計開放大學，因為今天的創新僅僅靠學科是不行的。今天已經處在跨學科、跨文化、跨領域的時代。就像蘋果手機一樣，你説它是設計師做出來的還是IT呢？還是電子電路都不是。所以今天我們傳統的教育已經跟我們生態産業的發展已經有點衝突，所以我們急需要做一個跨學科、跨領域、跨文化的這個人才的平臺，能不能把不同人聚集在一起讓他們互相碰撞，産生全新的火花，就是這樣的一個目的。我們如何來運作呢？為了這個事情我們成立一個300多所高校的設計教育分會，大部分高校都在這個版圖裏面，所以我們要把中國最大的一個設計教育的分會秘書處也要落在我們的從化。然後我們來領選，目前已經初步達成協定的有8所高校， 我們8所高校是多點對多點，四所國內的優秀大學，四所在國外的，大家彼此合作通過1+1的雙master，就是一年在從化一年是歐洲，他可以拿兩個學習的master。

The reason for us to establish the Open University of Design is that it is not feasible to make innovation just through subjects. Today is an interdisciplinary, cross-cultural and cross-disciplinary era. Like an iphone, is it made by a designer or IT? Is it electronic circuit? None of them. Today, our traditional education has been in conflict with the development of our ecological industry. Therefore, we urgently need to build an interdisciplinary, cross-disciplinary and cross-cultural platform to gather talents together for new inspiration. How do we operate it? We have set up branches of design education in more than 300 colleges and universities. Most colleges and universities are in this territory, so we need to put the Secretariat of one of China's largest design education branches in our Conghua. Then we will make choice from them. At present, there are eight universities that have reached preliminary agreements, eight of our universities are multi-point to multi-point, such as four excellent universities in China and four overseas universities. They cooperate with each other to pass the 1+1 double masters. That is, one year is spent in Conghua and another one year is spent in Europe. The students can take two master degrees.

就是這樣來培養所謂的跨文化、跨學科，然後這裡有技術的，比如説像浙江大學，然後還有國外的還有歐洲的埃因霍溫理工大學，如果大家知道埃因霍溫理工大學你就一定會想到飛利浦，因為飛利浦和埃因霍溫理工大學聯手把埃因霍溫的科技園打造成了歐洲的矽谷。所以這是一個非常重要的案例，所以我們也希望要做這樣一個事情。那目前的研究生招生畢業的標準都是各個學校把握，我們這裡在從化只是創新的做了教育聯盟，其實它就是新時代的西南聯大。把這個培養過程，就是把設計的、藝術的、商業的、用戶的、文化的不同學科的學生放在一個課堂裏面，我們怎麼上課呢？三個月有教授、有專家、有金融家、有投資商，你所有的東西都放到裏面我們就路演，如果你覺得值得投資我們就給你投資，如果你不行對不起你就回去，找你老師，老師給你一個分數。所以我們完全我們既沒有挑戰現有的高等教育體制，同時對現有的高等體制做了一個有益的補充，所以這樣。那麼今天我們第一期首期的50個學生這個月底即將進駐我們從化，大概就是這樣。

This is how to cultivate the so-called cross-cultural, interdisciplinary university. There are universities with technologies, for example, Zhejiang University and Eindhoven University of Technology in Europe. If you know about Eindhoven University of Technology, you will think of Philips, because Philips and Eindhoven University of Technology jointly built Eindhoven's Science Park into the Silicon Valley of Europe. This is a very important case, so we also hope to do such a thing. The current criteria for postgraduate enrollment and graduation are determined by all schools. We just made some innovation to establish an educational alliance in Conghua. In fact, it is the southwest United University in the new era. The process of cultivation is to put students of different disciplines such as design, art, business, user and culture in one classroom. How do we teach them? In the three-month learning, professors, experts, financiers and investors will participate in. We will have a road show if you have exerted all your abilities; we will make investment if you think it's worth investing; if you cannot do anything, you will be asked to go back or we will ask a teacher to give you a score. So we have completely not challenged the existing higher education system, but also made a useful supplement to the existing higher education system. This is the case. So today, our first phase of 50 students will settle in Conghua at the end of this month. That's probably the case.

世界生態設計大會為何會落戶從化？

Why does the World Ecological Design Conference settle in Conghua?

其實很簡單世界生態設計大會永久落戶從化應該説是時代的選擇。第一個中瑞低碳城市産業2016年4月，習近平總書記見證了《廣州市人民政府與瑞士發展與合作署關於中國-瑞士低碳城市項目合作備忘錄》的簽約。我們廣州市是溫市長代表廣州市簽約。那麼這個協議就是明確重要中瑞低碳城市項目落在從化。我想瑞士和廣州市政府一定是經過慎重的考慮。瑞士有非常好的，這個低碳發展城市産業的經驗，然後從化有非常好的生態的環境，那麼兩個結合在一起就一定會打造成美麗的鄉村的建設，和美麗的産業同等發展，這種一定對中瑞以及對鄉村振興起到很好的推動的作用，所以中瑞低碳城市産業已經明確落在這裡，這是國家戰略項目的選擇。

In fact, it is very simple. It should be said to be the choice of the times for the World Ecological Design Conference to permanently settle in Conghua. In April 2016, General Secretary Xi Jinping witnessed the signing of the Memorandum of Cooperation between Guangzhou People's Government and Switzerland Development and Cooperation Agency for the first China-Switzerland Low-carbon City Project. Mayor Wen signed the Agreement on behalf of Guangzhou. This Agreement is to clarify that the important China-Switzerland Low-carbon City Project has been settled in Conghua. I think Switzerland and Guangzhou Municipal Government must have make considerations carefully. Switzerland has a very good experience in developing urban industries with low carbon. Conghua has a very good ecological environment. So combining these two will certainly create the construction of beautiful villages. With the same development as the beautiful industry, this must play a very good role in promoting the development of China and Switzerland and the rural areas. Therefore, the China-Switzerland Low-carbon City Industry has clearly landed here, which is the choice of national strategic projects.

第二，粵港澳大灣區，就是剛才我們講的世界排前三位的大灣區，他既是科技中心又是設計中心，我們從化又是大灣區的核心區，他不是邊緣的城市，所以我一直覺得它就是大灣區的核心花園而不是後花園。既然是核心我們就要做核心的事情，我們要這裡的環境好、生活成本也不怎麼高、治安又好、水又好，我們廣州人喝的水就是內地的水，然後他非常適合氧氣也好，晚上能夠看到星星。他非常適合這幫設計者、科學家在這裡創業等等。然後這地方它又是一小時創新圈，它離深圳、廣州都很近，它的産業鏈，這個人才流、資訊流、資本流構成了一小時的創新鏈。所以選擇這個地方是大灣區要成為全球第四個灣區的必然選擇，我想這也是從化的義務，所以這是一個大灣區第二個國家戰略賦予從化人民的擔當，我想這是一個。

Second, Guangdong-Hong Kong-Macao Greater Bay Area, which is one of the top three great bay areas in the world. It is both the science and technology center and design center. Conghua is also the core area of Conghua District. It is not the marginal city, so I always think it's the core garden instead of the back garden of Greater Bay Area. Since it is the core, we have to do the core things. We want the environment here to be good, the cost of living to be not high, the public order to be good and the water to be good. The water that we Guangzhou people drink is the water in the mainland. The atmosphere is good, and stars can be seen at night. It is very suitable for the designers and scientists to start their business here. Then Conghua is a one-hour innovation circle, which is very close to Shenzhen and Guangzhou. Its industrial chain consists of a one-hour innovation chain including talent flow, information flow and capital flow. So choosing this place is the inevitable choice for the Guangdong-Hong Kong-Macao Greater Bay Area to become the fourth Bay Area in the world. I think this is also Conghua's obligation. So this is the task entrusted to Conghua by the second national strategy of Greater Bay Area.

第三，廣州市選擇從化是經過慎重的考慮，選擇從化要成為全省乃至全國鄉村振興的示範區，所以我想市政府和從化區政府是一個慎重的選擇。既然要把這個做成全國的鄉村振興示範區，鄉村振興不是考慮鄉村的事情，而是重點考慮生態如何産業、産業如何生態化為什麼要選擇？我想這個第三個國家戰略鄉村振興的示範區，我想這是市政府交給或者是全國人民交給從化的一個擔當和選擇，所以大概從這麼幾個國家的戰略角度，我想做新從化人我特別的高興，我們希望能夠把明年後年我們能看到更多的生態成果是從從化向全世界發出我們從化的聲音。

Third, Guangzhou's choice of Conghua is a matter of careful consideration. I think that it is a prudent choice of Guangzhou Municipal Government and People's Government of Conghua District to choose Conghua as a model area for Rural Revitalization in the whole province and even in the whole country. We want to make it as a demonstration area of Rural Revitalization in the whole country. Rural revitalization is not a matter of countryside, but a matter of how to ecologically industrialize and how to ecologize industries. I think that the rural revitalization demonstration area of the third national strategy is the task and choice for Conghua given by the Guangzhou Municipal Government or the people of the whole country. From the perspectives of these national strategies, I am very happy to be a citizen of Conghua. We hope that we can see more ecological results in the year or the year after the next year. It is the voice of Conghua to the world.

我們現在正在從預備會議到現在，我們跟國際的設計組織跟歐洲的設計協會，跟瑞典的國家設計委員會，德國的設計協會、日本的設計協會30個國際組織在密切的在探討，在大會期間要頒布從化是世界生態設計産業，從化倡議作為全球發展共同遵循一個綱領這是我們從化的一個驕傲。

From the preparatory meeting till now, we have made discussions with the 30 international organizations including the International Design Organizations, the European Design Association, the Swedish National Design Council, the German Design Association and the Japanese Design Association. During the conference, it is necessary to declare Conghua as the world's eco-design industry. The Conghua Initiative as a guideline to be followed for the global development is a pride of Conghua.

這次大會的主題是“設計的生態，希望的田野”，請問如何構建設計的生態，創建生態設計的高地？

The theme of the Conference is the“The Ecology of Design, the Field of Hope”. How to build the ecology of design and create a highland of ecological design?

這個問題交給我，是希望各位媒體各位朋友加深印象，因為12月5號我要在從化歡迎各位。其實特別簡單，設計的生態，我們要構建一個設計以生態為目標的創新創業的生態鏈，也就是説一個聰明的人重要在從化能夠找到一流的人才，能找到一流的政策，能找到宜居的環境，能找到很好的産業落地配套，就是要構建一個設計的生態他就一定能成為創新創業的希望的田野。

I will answer this question and I want the media friends could deepen the impression about me, because I will welcome you all to Conghua on December 5. In fact, it is particularly simple. As for the Ecology of Design, we want to build an ecological chain that designs eco-oriented innovation and entrepreneurship. That is to say, if a smart person wants to find first-class talents, first-class policies, livable environment and good industry implementation support in Conghua, he or she should build a design ecology that will surely become the field of hope for innovation and entrepreneurship.

第一個樹立品牌，我們希望通過一夜之間，世界設計大會讓全世界搞設計的知道，生態設計的高地在那個地方旗子要高高做起的。你如果説沒有這個品牌他也就不會去，所以我們説一個做品牌，要説你是哪工作？我在生態高地工作這是最主要的。就像以前我們説打造國家級我們現在要打造一個世界級的，就是這個高地這個品牌。

The first to establish a brand. We hope that through the overnight, the ICOGRADA will let the world know how to design, and the highland of ecological design will be high in that place. If he will never go there if there is no such as brand, we can create a brand. You must tell us what your work is. This is the most important thing for me to work in an ecological highland. Just like we mentioned before that we want to create the national brand, we now want to create a world-class brand. This is the brand of the highlands.

第二就是人才，就是説你要在這個地方非常容易找到一流的人才，能夠找到院士，能夠很便宜的研究生，你公司可能只有兩個總工，但是你有40個、50個研究生幫你幹活，這個非常重要的，然後對學生也是能創業的實踐基地。然後我們還有首批的中瑞500名國際的簽約設計師，我們要建設全國最大的五強工作室。

The second is talent. That is to say, it should be very easy for you to find the first-class talents, to find academicians and to find very low-cost graduate students. Your company may only have two chief engineers, but you have 40, 50 graduate students to help you work. This is very important. It is also a practice base for students to start a business. Then we have the first batch of 500 international contractors from China and Switzerland. We want to build the country's top five studios.

第三你能找到錢，我們首期要發行100億産業基金，只要你的東西足夠有才華你就不要亂跑了，這裡能夠有基金等著你。所以現在很早這個園區生態設計産業基金已經成立了，我們目標一百億的産業資金值來作為母基金來推動這些人才的創新創業。

Third, you can find money here. We will issue 10 billion of industrial funds in the first phase. As long as you are talented enough, there are funds waiting for you here. The eco-design industry fund has been established very early. We aim to invest 10 billion yuan of industrial funds as a parent fund to promote innovation and entrepreneurship of these talents.

第四，我們從化區政府也非常支援這件事情，比如説我們要在明珠工業園，在很多地方打造新製造的基地，我們還要打造線上線下的創意商城就是新零售的平臺，以後你再也不要跑到杭州去找阿里巴巴了，可能在這裡地方就有線上線下的一個平臺。總而言之我們通過建設品牌，匯聚一批一流的人才，匯集強大的資金，打造最好的宜居創業的環境，通過這樣四招來塑造實現構建一個世界的生態，從而成為我們所有設計師的希望的田野，謝謝。

Fourth, this matter is supported by the People's Government of Conghua District. For example, we want to build a new manufacturing base in the Pearl Industrial Park and in many places. We also want to create a creative mall that is online and offline, which is the platform for new retail. In the future, you should never go to find Alibaba in Hangzhou. There may be a platform for online and offline use here. All in all, we build a brand, gather a group of first-class talents, pool strong funds, and create the best environment for living and entrepreneurship. The world's ecology is shaped, realized and constructed through the above four measures, thus becoming the field of hope for all our designers. Thank you.

好，謝謝，剛才介紹了相關的情況並回答了記者有關的提問，我覺得這裡有很多的新聞點，比方説廣州生態之都的建設，生態設計之都應該是這樣講，包括剛才院長講從化倡議可能對整個世界的影響生態設計的影響，包括以灣區設計開放大學新的一種辦學的模式，包括“一帶一路”服務與整個“一帶一路”倡議，還有助力粵港澳大灣區發展，中國瑞士低碳城市合作項目等等，我覺得今天的新聞發佈會其實給了我們很多的新聞點，有很多創新的做法積極為未來有很強的趨勢性的引領作用，所以在此非常感謝我們媒體朋友的參與，也希望各新聞媒體對這次大會給予更多的關注和支援，接下來是倒計時30天，我們會及時的向各位通報首屆世界生態設計大會籌備進展情況。今天新聞發佈會到此結束，再次感謝各位的參與，謝謝大家！

Ok, thank you. Just now, the relevant situations have been introduced and the questions raised by the reporters have been answered. I think there are a lot of news points here. For example: the construction of the ecological capital of Guangzhou, which we should mention as the eco-design capital. Just now, it has been mentioned that the Conghua Initiative may cause impact on the ecological design of the whole world, inoculating the new mode of running a school based on the Bay Area Open University of Design, the“Belt and Road” service and the entire“Belt and Road” initiative. It has assisted in the development of Guangdong-Hong Kong-Macao Greater Bay Area and China-Switch land low-carbon city cooperation project; I feel that today's press conference has actually given us a lot of news points. There are many innovative ways to actively lead the future, so I am very grateful to the participation of our media friends and hope that the news media could give more attention and support to this Conference. Next is a 30-day countdown, and we will keep you informed of the progress of the preparations for the first World Eco-Design Conference. Today’s press conference is over, thank you again for your participation, thank you!